HERE WWII ENGINEERING MEETS MODERN HERITAGE APPAREL
We create premium, everyday apparel inspired by the engineering, innovation, and raw purpose of WWII warbirds — designed for those who appreciate history not just for what it was, but for how it was built.
WHO ARE WE?
Welcome to Spitfire Clothing — where history is understood through machines, engineering, and the people who pushed both to their limits.
Our brand was built on a lifelong fascination with WWII aviation and the warbirds that defined a generation. These aircraft were never just symbols — they were brutally effective machines, designed under pressure, refined through failure, and flown by young men who trusted their lives to rivets, boost gauges, and raw nerve.
PROUD AND INSPIRED
I’m Carl, founder of Spitfire Clothing. A British paratrooper veteran who served in Afghanistan, with a deep respect for airborne forces — past and present — and the machines that carried them into history. My military service gave me a clearer understanding of what sacrifice truly means, and a deeper appreciation for the generations who came before us.
VICTORY IS IN OUR BLOOD
Spitfire Clothing is also personal. My great-grandfather, John Jackson, served as an RAF engineer during WWII with D Section, No. 1 Base Aircraft Repair Unit. He was one of the men behind the scenes — repairing, rebuilding, and keeping aircraft operational under relentless pressure. The pilots flew them, but engineers like him made sure they flew again.
Though I only know fragments of his story, his skill, dedication, and quiet resilience shaped my respect for engineering and craftsmanship. Today, as a parent, I believe preserving these stories — and the machines behind them — matters more than ever.
PERFECTLY SYMBOLIC
Every Spitfire Clothing design draws from that mindset. Authentic. Purposeful. Built with intent. The Supermarine Spitfire stands as our emblem not because it is famous, but because it represents British engineering at its finest — elegant, aggressive, and relentlessly effective.
TELL THE STORY
For those who wear Spitfire Clothing, WWII warbirds aren’t nostalgia pieces. They’re living history. The sound of a Merlin engine at full song. Oil-streaked panels. The smell of fuel and hot metal. Aircraft that were flown hard, fixed fast, and sent back into the sky.
Our mission is simple: To honour the machines, the makers, and the men and women who carried them into history — and to keep that legacy alive for those who still feel it in their bones.
JOIN THE CREW
From New Zealand to the USA, we've reached passionate customers from each corner of the globe. We also love seeing you guys out in the field representing Spitfire Clothing. Got a pic to share? Send to info@spitfireclothing or tag us on instagram @spitfireclothing.